It's convenient
In addition to skyrocketing mobile usage around the globe, text messaging has a clear advantage over all other forms of market research – it’s data collection technology that travels with the customer. No secret shoppers, printed cards or data tabulation required!
It’s easy
It’s easy for you and your customers. ResponseTek takes care of all the technology so you don’t have to worry about it.
It’s cost effective
Traditional customer opinion tools such as surveys and mystery shopping can be expensive. Text messaging is cost effective and allows customers to have their say about whatever they choose, whenever they want.
Estimated that
85%
of the US population
has a mobile phone
On a daily basis,
44%
of UK adults text messaged
in Q1 2008.
63%
of mobile phone users between
18 - 27 years
use text messaging in the US.