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Capture customer experiences whenever and wherever they occur

ResponseTek:CEM collects information about your customers’ experiences online, in-store, over the phone - wherever they occur. The key is collecting the information as close to the experience as posible, so that it is fresh in customers’ minds.

ResponseTek:CEM makes it easy for customers to share their experiences:

  • Online: A ResponseTek:CEM collector on your website is always on, meaning customers can tell you what they think, when they want.
  • Face-to-face: In-store or in-home experiences are some of the most important that your employees deliver. Use online or phone-in receipt-based surveys to understand what your customers think about those experiences.
  • Contact center: Use IVR or online collection to measure the experiences that your agents deliver. The information is collected immediately after the call, when it's freshest in customers' minds.

Regardless of how the information is collected, ResponseTek:CEM uses a unified scoring system, ensuring a single, consistent view of the customer experience.

 Learn more: Using CEM to Build Advocacy web seminar