ResponseTek and Pacific Blue Cross Presenting at LOMA Conference
Vancouver, BC– February 26, 2007 – ResponseTek Networks Corp. (http://www.responsetek.com), and Pacific Blue Cross today announced that they will present at the upcoming LOMA Customer Service Conference in Las Vegas.
ResponseTek, the leading global supplier of Customer Experience Management (CEM) software and services, and Pacific Blue Cross, British Columbia’s largest provider of extended health and dental benefits, will present Operationalizing Customer Experience Improvement, a case study highlighting the insurer’s successful CEM implementation.
Aligning the organization to improve customer experience is a critical challenge facing many insurance companies. Turning this simple objective into practice means grappling with complex processes and behaviors on a daily basis. ResponseTek will share customer experience management best practices deployed across the insurance industry to create customer advocates. Pacific Blue Cross will discuss how it is using CEM to listen to customers and improve service, one interaction at a time.
The LOMA Customer Service Conference runs from February 28 to March 2, 2007, at the Mirage Las Vegas.
About ResponseTek
ResponseTek Networks Corp. (http://www.responsetek.com) enables Global 2000 firms to increase revenues and profits by building customer advocacy and reducing customer defection. The company’s on-demand Customer Experience Management (CEM) software helps organizations continually improve how they deliver their customer promise by driving the right information to the right people at the right time. Clients include Aon, T-Mobile, ntl, lastminute.com, WestJet, and Xerox.
About Pacific Blue Cross
Together, Pacific Blue Cross and BC Life have been British Columbia’s largest and most trusted provider of health dental, life and disability benefits for over 65 years. We provide cost-effective benefit coverage to over 1.5 million members and their dependents through more than 8,000 employee group plans for businesses, governments, unions and associations, and individual plans for those who do not have coverage with their employer. Our position of leadership allows us to understand and respond to the unique issues influencing health care in British Columbia. We view our relationships with independent health advisors and health care professionals as partnerships designed to deliver outstanding service to our members and clients. Pacific Blue Cross, is a not-for-profit service organization, and a member of the Canadian Association of Blue Cross plans, an association of independent Blue Cross Plans across Canada.
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