financial services web seminar

The Value of CEM in Financial Services

Advocacy and the Customer Experience series

Thursday, May 1, 2008
8:00 AM PDT / 11:00 AM EDT / 4:00 PM BST

Online transactions. Accounts at multiple institutions. Easy-to-compare features. The way your customers interact with your business has changed. Join us for a 60-minute web seminar and discover how a CEM solution can help you navigate these changes and continue to deliver the experiences that your customers expect.

This interactive seminar will help you learn how to identify and create more customer advocates are in a world where customers often know more about the experiences you deliver than you do. Using real-world examples of organizations in the global financial services market who have improved their customer advocacy ratings, you’ll learn how CEM can be used as predictive business intelligence that can drive your organization’s customer-oriented business processes, and deliver measurable results.

Join solution experts Rob Fodor and John van Kraligen and learn:

  • How to understand the experiences your customers receive across your business
  • Why advocacy is important to your business

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You might also enjoy other presentations in the Advocacy and the Customer Experience series:

The Value of CEM in Contact Centers (April 17)